Rona Inc. is turning to IT in its battle to remain No. 1 against Home Depot
Inc. in the Canadian home-improvement market.
The Montreal retailer last week disclosed plans to make suppliers more
responsible for keeping its store shelves stocked. Starting in September, Rona's
15 major suppliers, which account for as much as 30% of its inventory, will
access its inventory-management system through the Internet and determine when
to ship more products based on parameters Rona sets. The software will give each
supplier an ID and password to access information pertaining only to its
products.
Rona, a privately held company, has relied on software from E3 Corp. for five
years to manage inventory levels in its warehouse-size stores and Montreal
distribution center, which supplies Rona's smaller outlets. Inventory data is
fed daily to Rona's 19 buyers, who access E3's inventory-management software
from their Windows desktops.
Each warehouse store carries as many as 45,000 products; the distribution
center holds 35,000 items. Without the software, says Pierre Pelletier, Rona's
VP of distribution and logistics, "no one could handle this many SKUs
[stock-keeping units] for each store and the distribution center." The
software's preset parameters, such as acceptable inventory levels based on sales
projections and how fast a product moves, notify buyers when to call suppliers
for more products.
By giving suppliers access to that information, Rona expects to save labor
costs by having fewer buyers. "The buyers are still going to be looking over
their shoulders, but it's mainly the suppliers that will be doing the work,"
Pelletier says. Suppliers also can gather data on promotions. A supplier "is
going to be able to do a much better job than we do because he knows his own
production [requirements]," Pelletier says.
Rona is following in the footsteps of its archrival Home Depot, an early
adopter of supplier-collaboration technology that trails Rona in Canadian market
share by 10% to 13%. E3 is charging Rona and each of its suppliers $50,000 for
deployment, training, and the software license, and it's charging the suppliers
$12,000 in each subsequent year for licenses only.
Pelletier says suppliers should see a payback on the initial cost in three to
four months.